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Tuesday, August 14, 2007

40 days til' Launch!



Launch day will be here before we know it!

Here is the marketing schedule...

1. TV Commercials starting this week. We will be airing 60 spots each week on TBS, TNT, FX, & Food Network. We are working
with FaithHighway on our commercials.

2. We are calling 40,000 homes beginning on August 28th. Tellstart is the company we are using for this.

3. We will putting out door hangers like crazy beginning August 26th.

4. 20,000 Direct Mail pieces will be going out on September 10th.

5. Press releases will be sent to the local papers on September 14th.

6. Yard Signs will be placed at all intersections on September 19th using this company.

September 23rd...Lift Off!!!

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